Internal communication specialist 24-32 hours/week - hybrid

To strengthen our Group marketing ambition by leading and supporting our global communication, we are looking for an enthusiastic, driven and experienced internal communication specialist to create a strong framework for internal strategic, organizational and management communication, building on a shared purpose and strong family culture.

To grow our business and to help our customers grow their business, the
marketing and R&D team of the Zeelandia group are working closely
together to develop market- and customer insights to drive our portfolio,
R&D and commercial decisions, develop our portfolio with innovations, raw
materials and commercial offerings and build commercial excellence and
commercial capabilities.

Within the marketing team, Group marketing is responsible for the global
portfolio, developing new products by leading innovation and renovation
projects. To realize her targets the marketing team works closely and cross
functionaltogether with the colleagues of R&D, operations and supply chain
within theZeelandia group.

Role in the organization
In this role you will report to the manager commercial development.
You collaborate intensively with your direct colleagues in the
communication team, the global management team and communication
specialists in the countries to develop, align and execute the internal
communication plan.

In this job you are responsible for the following:
● Setting frameworks and guidelines on internal organizational &
management communication and give guidance to the implementation.
● Handling internal and strategic management communication on strategy
and purpose.
● Supporting the Zeelandia leadership by developing one shared language
and uniform definitions to create a connected and shared culture.
● Being the linking pin between all entities in the matrix organization
● Communicate about organization wide projects using internal platforms,
newsletters, conference calls etc.
● Facilitating the sharing of best practices and organizational knowledge.
● Organize internal live events to align on management level
● Setting the framework for responding to NGO/media requests, e.g. media
training, but also handling public relations and public affairs from a
corporate perspective. In close collaboration with colleagues from external
● Developing communication materials on organizational and management
topics, supporting the communication processes and developing
communication materials for corporate presentations.
The ideal candidate brings the following

We are looking for an inventive and ambitious colleague, with a strong drive
on co-creating and a high passion for the bakery/food business
• Ability to drive with impact, through strong collaboration with leaders and
colleagues across borders and functions.
• Strong people skills, lead without authority.
• Experienced to work in a matrix organisation with strong influencing skills
• Experienced in managing communication projects, setting guidelines,
frameworks and positioning and the other tasks mentioned above.
• Experienced in guiding, developing and editing compelling messaging to
specific (internal) audiences and segments and taking care of the
• Experience in working in an international environment with different
cultures and markets is a plus
• You are used to operate on strategical, tactical and operational level and
preferable experience in working on corporate level.
• Bachelor/Master level.
• About 5 years’ experience in (internal) strategic communication
• High proficiency in English.

What do we offer?
Besides the competitive benefits that comes with this job, we offer you a
challenging role in an ambitious, international and dynamic environment
where you have the opportunity to make the difference. You are expected to
travel in Europe (as much as 10% of your time in peaks).

If this sounds like you, please send your application within ten workdays after
publication to
For more information on the job, please contact Karin Beezemer, commercial
development manager, by e-mail or by
phone +31 (0)6 12725227