A clear focus on innovation

The continuous challenge for bakeries is to meet changing customer tastes and expectations while keeping production processes lean and profitable. That, in short, is the goal of Zeelandia’s R&D and innovation strategy.

Using our knowledge of freshness and enzyme technology, we strive to lengthen the sensory shelf life in as natural a way as possible. And we rigorously test the results of our efforts, by using panels and objective testing methods to analyse baked products. The result: innovations which produce a substantially longer sensory shelf life.

One of these innovations is XFresh, our enzyme-based fresheners for cakes. It prolongs shelf life and improves the freshness of cake. XFresh is suitable for large and small cake products alike, and is also available in clean label varieties.

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